3 ways to hype your music
by Vickens Moscova and Tamara Halbritter
Online marketing and social media have become a huge part of everyday life. For musicians, the World Wide Web provides the opportunity for simple, instant access to almost …
How do you sell yourself to those who have never seen you live?
by Chris Hulbert
Today’s music business has become an ever-morphing entity where everything can change in an instant. Before you even think about walking into a meeting, …
by Winston Giles
A quick look back at 2013 so far reveals a year packed full of artist and brand partnerships on an unprecedented scale. Music licensing has evolved beyond the normal realms and we are now seeing brands and …
How do you sell yourself to those who have never seen you live?
by Chris Hulbert
Today’s music business has become an ever-morphing entity where everything can change in an instant. Before you even think about walking into a meeting, …
6 real-world examples from successful artists
by Steve Kayser
For most of us, music is entertainment. But for the artists who create it, it’s their life, livelihood, business — the way they pay their bills. Social media as a force …
3 foundational requirements
by Stephen Stern, executive editor
Short of going viral, Gangnam Style, busting through the density of the entertainment lithosphere takes a village — a village far different in mindset and skillset than a decade ago and, to …
by Cris Cohen, Bands To Fans
here are bands whose music has passion and soul. Their concerts are filled with energy and excitement. And their posts on Facebook look like something from a DVD player instruction manual.
This is music …
by Ray Rocha, editor, Music Insider Magazine
I recently had a conversation with some musician friends about how to go about promoting our projects. None of us are “rock stars”, but we’ve all been forming, playing, performing and promoting bands …
What do you do when you get a bad review of your CD? A really bad review. It is something every artist will encounter at some point in their career. How you handle it and what you …
